We thank all of our sponsors for partnering with us to host the Lumberjack 100! We couldn’t have done it without your involvement!! Please continue to support these great businesses for their generous contributions to our cycling community.

Title Sponsor

The Founders Family, a group of passionate beer enthusiasts, has grown around this simple philosophy: “We don’t brew beer for the masses. Instead, our beers are crafted for a chosen few, a small cadre of renegades and rebels who enjoy a beer that pushes the limits of what is commonly accepted as taste. In short, we make beer for people like us.”

Presenting Sponsor

People ask what made us get into cycling and we have one simple answer: “We love biking and want to share this obsession with our customers”.

Cash purse for SS and Masters provided by Treefort Bikes!

Event Sponsors

Greenware® annually renewable cold drink cups, portion cups and lids are made entirely from plants – not petroleum. Made in the U.S.A. from Ingeo™ biopolym

Built for XXC, The new Scalpel – SI, is the lightest, stiffest, best climbing, best descending, all-around fastest XC race bike ever made.
The new XC is gnarly. The new Scalpel-Si is gnarlier.

Unique Construction. Cover. Base. Rail. Separate one from the other and each can be optimised. Our unique, three-piece construction builds in comfort at every turn, from a flexible base and a vacuum bonded cover to a choice of carbon, chromoly or titanium rail.

Pressure Relief. All the support of a conventional saddle; all the comfort of a cutaway. The Line saddle amply supports sit bones with lightweight foam padding and relieves pressure with a central relief channel.

Velocity is committed to providing the finest bicycle rims, wheels, water bottle cages and accessories. We strive to achieve this by providing superior service, competitive pricing and premium quality products to independent bicycle dealerships, mail order houses, wholesale distributors and original equipment manufacturers of wheels and bicycles.

I am Specialized. We love bikes, riding them, making them, getting other people on them. Find out more about who we are, what we do and why we do it.

All 1Up USA products are designed and built with one goal in mind – to make your cycling life better. We combine superior materials and craftsmanship with a keen understanding of what you need and expect from your gear. The result is reliable, rugged, no-hassle goods for transporting your bikes. Just choose your adventure and enjoy the ride.

The Pere Marquette River Lodge is located in the heart of the Manistee Forest, minutes from many trail heads on the North Country Trail and Big M areas. Cozy Log Cabins, Houses on the River, and a 10 Room Lodge w/large dining hall and stocked kitchen. Good luck to all of the riders in the Lumberjack100 and welcome to the trails of NW Michigan!

Coca-Cola might owe its origins to the United States, but its popularity has made it truly universal. Today, you can find Coca-Cola in virtually every part of the world.

To provide the most comprehensive English-language coverage of the most beautiful sport in the world – cycling.

Dakine clothing and accessories for bike, skate, snowboard, skate, windsurf, kite, ski and surf.

The Lauf fork is a revolutionary twist on the well known and proven “leaf spring suspension” concept, combined with today’s high performance composite materials.

At Darn Tough Vermont we produce the Finest Premium All Weather Performance Sock on the market.

Our customers ski, snowboard, hike, run, bike, and work in our socks, putting our Unconditional Lifetime Guarantee to the test everyday.  Darn Tough Vermont is serious about making the best socks consumers can put on thier feet, so naturally we have some serious fans, but don’t take our word for it.  See what people are saying about their Darn Tough’s.

Since 1987, my passion has been helping serious endurance athletes like you reach their highest levels of athletic performance and physical health safely, naturally, and legally, one completely satisfied client at a time. Twenty three years later, this is still our top priority.

Founded in 1962, Kenda has been a leader in Mountain, Commuter, Road, BMX, and Cyclocross tires worldwide

Merrell hiking boots, trail-running shoes and outdoor apparel are built on Merrell’s heritage of quality and innovative technologies, offering comfort and performance, on- or off-trail.

Race Services Company is a race timing business owned and operated by Tony and Debbie Newton in Davison, Michigan. Our aim is to provide quick, accurate, no-hassle results to race directors and participants so their event participation will be an enjoyable experience. To this end we have been assisting race directors with their running, cycling, and multi-sport events since 1991.


The PivLock V90 Max lens silhouette is larger than the Pivlock V90. You can expect great coverage, excellent ventilation, and supreme protection from the elements with this lens shield. Soft, Hydrophilic Megol located at the temple tips and on the nosepiece ensure a secure fit under grueling conditions.

Squirt is a NEW GENERATION emulsion chain lubricant. It lubricates better, stays on the chain longer and keeps the chain clean. It is a wax based, long lasting dry lube that does not contain harmful solvents and is environmentally friendly.

Ludington, Michigan full-service bike, kayak and ski shop. Where the adventure begins.

Since 1978 Pace  has been producing American made, high quality cycling caps.
We are proud to manufacture the entire 2014 Collection in house! Everything is cut and sewn in our facility in Southern California. Only a handful of items in our Closeout section are imported. Thank you for supporting US Made products and for taking the time to visit our site. We appreciate it very much.